This is because when Rihanna sees something she likes-which at the moment includes a lot of Balenciaga, which is getting on her nerves and giving her designer envy-she wants it now. (She has occasional pop-ups.) Rihanna decided to abandon the old luxury distribution model in favor of a Supreme-like “drop” strategy and direct-to-consumer online sales. Most of the time, her website is the only place you can buy Fenty maison. “I don’t want anyone to pull up my website and think, Rihanna would never wear that.” “I’m not the face of my brand, but I am the muse, and my DNA has to run all the way through it,” she says. The fashion, as she puts it, had to be honest. This is because she made a rule from the outset that she had to love and want to wear all of Fenty maison herself. RIHANNA’S VISION OF LUXURY fashion is something like Rihanna-aesthetically capricious, casually category-busting, impossibly cool. Rihanna flashes a grin that is somehow both reassuring and mischievous. “I’m winging it, so you have to help me,” I say nervously. Normally I bring a list of questions, but I didn’t have time to prepare one, which I make a split-second decision to confess. In her right hand, the one with the henna-style tattoo, she is clutching futuristic masklike sunglasses whose lenses are glacier-blue (also Fenty). “And the day I spent day-drinking with Rihanna.”) So I make a point to write down what she’s wearing: denim blazer (Fenty), green slacks, strappy sandals (Bottega Veneta). “The two days I wish I could remember everything about are my wedding day,” he tells me. I know from experience that a regular person can effectively black out in Rihanna’s presence, so insanely disarming is her charisma.
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Her hair, dark and long, is pulled back in a half ponytail.
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It’s safe to assume Rihanna is wearing makeup-her own Killawatt highlighter and Stunna lip paint, perhaps-but I can’t say for sure, because her face is a radiant palette of natural tones.